WHAT I HATE TODAY: Your daily dose of negative energy (March Madness Edition!)

Today I hate the term "Elite Eight," as used to name the round of the NCAA basketball tournament between the Sweet Sixteen and the Final Four. Am I the only person to notice that, even though "Elite" and "Eight" start with the same letter, they don't start with the same sound? The name smacks of desperation -- one imagines dull-witted journalists combing the "E" section of the dictionary to find a superlative to go with "Eight." Can't we just call the third round the Quarterfinals, or -- as The New York Times renders it -- the Round of Eight?